Digital-based Muhammadiyah da'wah for generation z


  • Fitri Agustina Universitas Muhammadiyah Malang, Indonesia
  • Asrofi Asrofi Universitas Negeri Malang, Indonesia
  • Nur Hakim Universitas Negeri Malang, Indonesia



da'wah, generation z, muhammadiyah


Muhammadiyah is an organization that emphasizes the importance of using the Hadith and the Al-Quran as moral guidelines. Since its beginning, Muhammadiyah has also been the leader of the progressive Islamic movement. The digital da'wah model offers ease that essentially removes time and location boundaries between individuals, which has an influence on the da'wah world of today. This study investigates how Muhammadiyah must adapt to modern developments and ever-more sophisticated technology advancements in order to maintain da'wah as a means of religious instruction. Techniques from literature or libraries are employed as the method. When employing library research approaches, one must gather analytical data from a range of sources, such as books, journals, papers, and other materials that are available from any reference source. The results of Muhammadiyah research are flexible enough to keep up with modern developments and the ever-more complicated technology advancements, allowing da'wah to continue as a religious communication endeavor. Da'wah must to be adaptive enough to change with the many kinds of mad'u (audience) that it meets. In order to accomplish the purpose of da'wah in the period of Generation Z, a preacher or da'i must employ media and communication, possess a wide range of knowledge and insight, and offer information that is pertinent to the subject. a plan that takes into account societal advancements in technology. In summary Muhammadiyah using digital means Da'wah may demonstrate how it has changed to keep up with the times, particularly when dealing with the tech-savvy members of Generation Z.



How to Cite

Agustina, F., Asrofi, A., & Hakim, N. (2024). Digital-based Muhammadiyah da’wah for generation z. AMCA Journal of Science and Technology, 4(1).